Using an Active Archive for Creating Content during Covid

How content production has changed in the era of COVID-19 and how to leverage active archives for repurposing and reuse

 

As organizations start to figure out how to work in these unprecedented times, one thing is clear—processes that used to be easy are now quite convoluted with procedures to minimize risks. From not being able to easily go to a particular site to sanitization and social-distancing requirements, creating new content is far more complex and costs more than it used to. Is there an overlooked solution to create new content while reducing costs? Can you gain an advantage by using an active archive? In this Brews & Bytes episode, we will discuss:

  • How content production has changed in the era of COVID-19
  • How to leverage active archives for repurposing and reuse and the impact of making content archives “active”
  • How organizations are making archives searchable and accessible to supplement workflows

Caringo VP Marketing and Brews & Bytes host Adrian J Herrera will be joined by Ben Canter, Caringo VP of Sales, and Liz Davis, VP Media Workflow of Diversified—a leading technology integrator in digital media, collaboration, security and OTT solutions.