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All Orgs are Media-Driven; IT Execs, Keep Up with M&E News

One of the things that surprised me most about the NAB (National Association of Broadcasters) Show when I first started attending is the number of organizations I wouldn’t classify as Media & Entertainment (M&E) stopping by our booth to learn about object storage (Federal, Medical, Defense, Manufacturers, etc.). After more reflection, it dawned on me—my […]

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New Content Business Models: Object Storage for M&E

Live TV is quickly going the way of the record album, and object storage can help you retain viewers and develop new business models. A few weeks ago, I heard some data points that should make traditional broadcasters shutter… ESPN lost 600,000 subscribers in one month and 1.5M since February! Similarly, NFL ratings are down […]

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