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What is Object Storage & Why You Should Care About It

Why you care about object storage will vary depending on your role & relationship to the organization that holds the information.

Why Should I Care About Object Storage
Why Should I Care About Object Storage

Since being founded in 2005, we’ve spent a lot of time answering the question “What is Object Storage?” We’ve explained what object storage is and how it differs from other types of storage —such as NAS and SAN—that rely on storing data in file and block storage format. The other topic that we’ve covered extensively is why Object Storage is useful in different vertical markets such as medical, media & entertainment (M&E) and high-performance computing (HPC). We’ve also focused on the various features (e.g., metadata, Elasticsearch and Partial File Restore) and qualities that make Object-based Storage an outstanding choice for many organizations, even for those that have high throughput requirements.

Why You Should Care About Object Storage

The reasons you should care about object storage will vary depending on your role in an organization or your relationship to the organization that holds information about you or your business. And, to a large extent, your reason will differ by the vertical market or the type of organization that you work in. You can read about how object-based storage meets vertical requirements in one of my earlier blogs.

For those of us who live in this technology-connected world, we are constantly creating data. That means that all of us have concerns about data security and privacy (at least we should have them). For those who work in technology or use tech in their work world, the list of reasons to care grows exponentially.

Why Object Storage for Business Executives

Business managers, executives and analysts are paid to think about the big picture of organizational success, and that means ensuring that all necessary data is stored, accessible and protected in a manner appropriate to their organization’s goals, processes and regulations. From analysis to long-tail use and monetization, data is unarguably one of the most valuable assets you need to protect.

Our new webcast series Brews & Bytes (premiering today at 1pm PT/4pm ET) is focused on conversations for business executives. We invite you to pour up your favorite brew and join us!

Why Object Storage for IT Professionals

Smart IT pros care about Object Storage because they understand how this flexible tool can cut their total cost of acquisition (TCA) and total cost of operation (TCO). Whether the data they manage is structured or unstructured, there comes a day when the infrastructure they built years ago or inherited is no longer able to meet the organization’s needs. When that happens, they either need to do an expensive rip and replace or devise a strategy to tier less-often-used data to an economical tier of secondary storage, whether that be on or off premises.

To help IT pros understand the finer points of using Object-based Storage, we have a monthly Tech Tuesday webinar that features our talented storage architects and engineers. Join us February 18 to learn about Best Practices for Object Storage Installation & Management.

Object Storage Qualities That are Valuable to Organizations

The qualities that make Object Storage valuable to organizations and that are key to best-of-breed solutions include:

Why Caringo Cares About Your Storage

When our company was founded, it was with one simple mission: to change the economics of storage by designing software from the ground up to solve the issues associated with relentless data growth. We’ve seen how Object Storage helps our customers as they grow and how we can eliminate their struggle to manage massive amounts of storage. To find out if we can help you, contact us today!

Tony Barbagallo
Tony Barbagallo

About The CEO

Throughout his 30-year career, Tony Barbagallo has leveraged his extensive experience to establish and grow hardware, software and service organizations. He has held a mix of leadership roles at small and large companies, including VP of Marketing and Product Management at Skyera, WildPackets (now Savvius), and EVault, VP of Marketing and Sales at Dantz (acquired by EMC), and senior management positions at Microsoft, Mentor Graphics, Sun, and GE. He holds a BS in Computer Science from Syracuse University and has also completed the Stanford University Executive Program.

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