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NAB Show 2017: The Art & Science of Show Business

Walt Disney said, “I never called my work an 'art'. It's part of show business, the business of building entertainment.” That is what the NAB Show is about.


Walt Disney said, “I never called my work an ‘art’. It’s part of show business, the business of building entertainment.” And, that is what the NAB Show is all about. It is known as the world’s largest convention encompassing the convergence of media, entertainment and technology. In a recent whitepaper, IDC estimates that in 2025, the world will create and replicate 163ZB of data (a tenfold increase from the amount of data created in 2016). IDC segmented the global datasphere into four major classifications, including Entertainment (which they defined as image and video content created or consumed for entertainment purposes). This constituted a healthy portion (about 25%) of that projected 163ZB of data.

As we head to Las Vegas for NAB Show 2017, we have been strategically working with partners to integrate our Swarm Cloud & Object Storage Platform with the leading film production tools in the industry. In the Media & Entertainment (M&E) industry, organizations that can store and access all digital video at every step in the production process have a significant competitive advantage which can result in new revenue streams. Thursday, April 20, join us for a webcast and live demo of Secure Secondary Storage for Digital Video Workflows.

In this webinar, Richie Murray, President and Founder of Bridge Digital (a solutions integrator specializing in helping M&E companies create, distribute and monetize their video assets more efficiently), and Tony Barbagallo, VP of Product for Caringo (a massively scalable storage, delivery and management platform designed specifically for content), will discuss how to leverage our secure secondary storage without disruption to existing digital video workflows. Topics covered include:

  • Definition of “secure secondary storage” and how current offerings differ from traditional archive solutions
  • How secondary storage can help optimize pre-edit, edit and post processes
  • How to seamlessly plug secure secondary storage into video workflows
  • A demo on optimizing Avid shared storage with Marquis Broadcast Project Parking through automated transfer to/from the Caringo platform

Register Now

We will showcase our cloud and object storage platform at the 2017 NAB Show in booth No. SL12407. We will be serving the favorite food of movie watchers everywhere (popcorn) starting at noon on Monday, Tuesday and Wednesday. Stop by to visit us, or email us at to meet with one of our technical experts or set up a custom demo.

Sarah Cook
Sarah Cook

About The Author

Sarah Cook is Caringo's Director of Marketing and brings deep expertise in Product Marketing and Technical/Marketing/Corporate Communications. Sarah has worked for some of the biggest names in technology including Dell and Cisco and holds a B.A. in English Composition with a minor in Music from the University of North Texas. She sings with and serves on the Board of Directors for Panoramic Voices, a 501(c)3 choral collaborative in Austin, TX.

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