Nerd CenterThis week I’m presenting at the Virtualization Meetup Group (Virt-G) in Boston at the Microsoft N.E.R.D Center. Yes, there is still time to register! I will be presenting “A Crash Course on Object Storage. How It’s Helping Businesses in Every Industry and How It Can Help You!” at 8:00 p.m.

The main challenge with unstructured information is that it is difficult to determine what has value. With up to 90% of data inactive in some environments and average file sizes growing, organizations are looking beyond traditional storage for answers. According to IDG, unstructured data is growing at the rate of 62% per year and by 2022, 93% of all data in the digital universe will be unstructured. (Check out this blog on why “unstructured data is sexy” on the Headwaters Group news page.) We know that cloud adoption and integration are high priorities for many organizations as is increased demand for availability from more types of devices. Often, that leaves less budget to dedicate to physical storage and infrastructure.

Are you being asked to store petabytes of data, make it searchable, accessible by any enterprise/cloud application or device, and guarantee integrity for decades—all with the same or maybe a modest increase in budget? You aren’t alone. In our session, we will share our experiences working with hundreds of customers of various sizes across a number of different use cases with a focus on:

  • Where object storage sits in the rapidly evolving storage market
  • Trending use cases in the Medical Imaging, Service Provider, Web Content Delivery, Evidence Storage & Open Data Center markets
  • The common issues object storage solves across these use cases
  • How you determine if object storage can solve your data management issues

I would love to meet you tomorrow night if you are at Virt-G, or set up time to talk with you if you would like to brainstorm solutions for your storage needs! You can email us at and follow us on LinkedIn, Twitter, Google+ and Facebook to keep up with our latest news.